Tuesday, February 01, 2011


 The commercial that redefined more than just superbowl advertising. 

Adweek has a great article tackling the design process, history and myths sorrounding the iconic commerical:

"The real villain was our collective fear of technology, not a corporation either real or imagine."
Guess that makes Google the villain, because they sure seem to be working hard to make us fear technology again.
"The Big Brother of the spot wasn’t IBM—it was any government dedicated to keeping its populace in the dark. We knew that computers and communications could change all that"
This is particularly interesting in our day of Wikileaks, Twitter solving real world problems, and national revolutions being organized on Facebook.

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